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Ferid Murad, MD, Ph.D. (Nobel Prize winner in Physiology or Medicine (1998), Regental Professor and John S. Dunn Distinguished Chair in Physiology and Medicine; Texas Nobel Scholar at the University of Texas at Houston; Director Emeritus, Brown Foundation Institute of Molecular Medicine for the Prevention of Human Diseases and Director of the IMM Center for Cell Signaling, University of Texas Health Science Center at Houston, Houston, Texas) showed and discussed a promotional video that he and others made for public affairs education on the Nobel Prize. Dr. Murad described the Nobel Foundation, the founder, Alfred Nobel, and the prize process. Lastly, Dr. Murad, presented the history and current state of research in nitric oxide, an area of work for which he won the Nobel Prize.

Health Heroes, an educational healthcare show on the Discovery Channel, have aired (on April 30, 2010) an exciting segment that features asthma managemnt by measuring the airway inflammation. NIOX MINO, which measures the quantity of nitric oxide in the exhaled breath, was selected due to its innovation an exciting new technology that can help millions of patients. The segment was filmed at the Cleveland Clinic (Ohio) with Dr Dweik and also at Urban Health in Bronx, NY with Drs Muhammad and De Leon.